When there is a catastrophic event, whether it’s an intentional act, an accident, or a natural disaster, the initial priority will be public safety. This can delay the time before first responders are able to reach the injured. citizenAID™ enables the general public to be effective in these situations before EMTs and paramedics are available to provide professional medical support.
citizenAID™ is a simple, logical system of immediate actions, designed to guide the public to react safely, to pass effective messages to first-responders, to prioritize the injured, and to give life-saving first aid. This combination of effective organization and immediate treatment will save lives.
The fundamental resources of citizenAID™ are available to the whole public, and are free to access and use. Additional optional training is available for those who work in jobs where there is a perceived higher threat or increased likelihood of encountering multiple casualties.
citizenAID™ was developed by civilian and military clinicians with decades of experience in trauma medicine, mass casualty incident management, and battlefield casualty triage and treatment in collaboration with the medical industry to improve public resilience.
citizenAID™ builds on tried and tested principles that have been used by soldiers to reduce preventable death on the battlefield. citizenAID™ transfers the knowledge and skills to the public so that you can help yourself, your family and the wider community.
citizenAID™ North America is a proud supporter of the STOP The Bleed® initiative
Bob has spent his entire career in the emergency response field. Currently in his 23rd year in the fire service as a Firefighter and EMT and the last 15 years also in the pre-hospital medical equipment industry. His development of citizenAID™ North America is the culmination of both his street clinical and business professional experience saving lives. Read Full BioAfter decades of responding to incidents and seeing patient outcomes directly correlate to speed of initial care, for Bob, the citizenAID™ mission is personal. He has summed up his belief in citizenAID™ this way “The concept we are explaining is fundamental, the skills we are teaching are very basic and the fact is that if we disseminate this information in a manner that is accessible to all and easily repeatable by everyone, we will save thousands of lives. When we all work together we can make a huge difference in the lives of others”
Bob is a graduate of Denison University in Granville Ohio and is married with two children. Collapse Full Bio
Adrienne served as a senior advisor and Chief of Protocol to three Secretaries of Defense: Jim Mattis, Ash Carter, and Chuck Hagel. At the Pentagon, she proposed and led creative new initiatives to raise the profile and advance the priorities of the Secretary of Defense.Read Full Bio
She has over fifteen years of advocacy experience across Capitol Hill, non-profits, and startups, but most importantly, she comes to citizenAID™ as a mother of three who understands that fear can paralyze you in a state of emergency and wants to empower everyday citizens with education and tools to save lives.
Prior to her role at the Pentagon, Adrienne spent six years working for Bono's non-profit – The ONE Campaign – where she built partnerships and lead creative advocacy campaigns to mobilize American support for international assistance. During her tenure with the campaign, she designed and implemented creative advocacy campaigns to fight for better policies around maternal and child health, food and water, and good governance.
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As Medical Director for citizenAID™ North America, Dr. Schwartz draws on deep knowledge and experience in emergency medicine to shape the citizenAID™ approach. He also serves as Professor and Chairman for the Department of Emergency Medicine Hospitalist Services at Augusta University and Medical College of Georgia. Read Full BioDr. Schwartz is a 1989 graduate of Wayne State University School of Medicine. He completed his internship at William Beaumont Army Medical Center and then completed his Emergency Medicine Residency training at Madigan Army Medical Center in Tacoma, Washington. He has extensive military operational experience. He served with the 5th Special Forces Group (Airborne) during Operation Desert Shield and Desert Storm. He also served with the 1st Special Warfare Training Group (Airborne) and the Joint Special Operations Command (Airborne). Dr. Schwartz was Chief of Emergency Medicine at Eisenhower Army Medical Center before joining the MCG faculty and received numerous awards during his Army service including the bronze star and two meritorious service medals.
While at MCG, he has been instrumental in curriculum development. He was one of the original developers of the National Disaster Life Support Courses. These innovative courses such as Basic and Advanced Disaster Life Support (BDLS and ADLS) bridge the gap between numerous military and civilian groups that may need to work together during major disasters. The courses have been taught in forty-eight states leading to the training of over one hundred thousand providers. More recently he has worked with the National Tactical Officers Association (NTOA) on the development of standardized training for tactical emergency medical support. He is very active in research pertaining to the improving the methods employed in austere and disaster medical situations. His relevant publications include three Disaster Medicine textbooks and chapters in three additional texts.Dr. Schwartz has published extensively in the field with numerous abstracts and peer-reviewed articles pertaining to Disaster Medicine. Dr. Schwartz is an active participant in the Terrorism Injuries: Information Dissemination and Exchange (TIIDE) project with the Centers for Disease Control (CDC). This project has helped lead efforts for standardized disaster triage through the National Association for EMS Physician (NAEMSP). He is also a medical device innovator and holds eight patents. Collapse Full Bio